According to industry standards ( Nielsen-Norman and Tobii)

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A sample size of 30 or more subjects is a necessary condition to ensure the validity of heat map samples. However, assuming that irregularities (such as taking their eyes off the screen) may occur with a certain number of subjects, we prepared more than 30 subjects in order to obtain sufficient data. table of contents Ever-evolving search results (SERPs) How did users view Google search results in the past? Comparison of past results and current results Does the F pattern still apply? how people see ads Google vs Bing: What were the big differences? There was a big difference in the amount of time users looked at rich text on Google and Bing. It takes longer for users to start looking down from the initial screen on Bing than on Google. People using Bing spend more time looking at Above the Fold than Google. Similarly, users spend more time looking at the first five search results on Bing than on Google. It takes longer to see the first search result on Bing than on Google. Google users spend more time looking at the first search result and less time looking at the first search ad.

Conclusion Are you having trouble with your web strategy? Ever-evolving search results (SERPs) Google and Bing continue to improve their interfaces. The goal is, of course, to provide the best user experience, taking into account factors such as the relevance of search results. If users are satisfied with search results and India Phone Number achieve their goals quickly, search engines can reap the sweet benefits of advertising revenue. Let's take a look at an example of rich snippets . These are provided in addition to regular search results and include information such as reviews, photos, and phone numbers.





Rich snippets have long been considered an effective way to provide a good user experience, but recently Google has said it doesn't want to clutter up its SERPs with too much rich snippets. Google's Zineb said in a Twitter post: "We finally don't have to clutter our SERPs with rich snippets." In other words, things change. We compared the results obtained in our study with previous studies. These are the contents that will be covered in the article. ・How did users view Google search results in the past? ・Does the F pattern still apply? ・How do people view advertisements.